Amir Zakaria Consulting Group | Content Marketing
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Content Marketing Tag

Community marketing brings the unique opportunity to put together the best bits of thought leadership, content marketing and social media, with a real focus on people. Community marketing is a strategy that involves forming an engaging brand presence in order to interact with a community of...

B2B content marketing (B2B CM) can be defined as: "creating, distributing and sharing relevant, compelling and timely content to engage customers at the appropriate point in their buying consideration processes, such that it encourages them to convert to a business building outcome (Holliman & Rowley,...