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generic competitive strategies Tag

07 Dec

Posted at 12:26h in Blog by
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The strategic management literature provides several typologies of business strategy orientations to describe how a firm could develop sustainable competitive advantages in an industry relative to its competitors (e.g., Miles & Snow, 1978; Miller & Friesen, 1986; Mintzberg, 1988; Porter, 1980, 1985). The common inclination...