Amir Zakaria Consulting Group | strategic management
608
archive,tag,tag-strategic-management,tag-608,ajax_fade,page_not_loaded,,qode-child-theme-ver-1.0.0,qode-theme-ver-10.0,wpb-js-composer js-comp-ver-4.12,vc_responsive

strategic management Tag

The strategic management literature provides several typologies of business strategy orientations to describe how a firm could develop sustainable competitive advantages in an industry relative to its competitors (e.g., Miles & Snow, 1978; Miller & Friesen, 1986; Mintzberg, 1988; Porter, 1980, 1985). The common inclination...

Strategic management is defined as the science and art of formulating, implementing and evaluating cross-functional decisions to help an organization achieve its long term goals (Burgelman et al., 2008). The process consists of three phases: strategy formulation, implementation and evaluation (David and Hall, 2008). Environment...

Customer journey mapping (CJM) is an increasingly popular strategic management tool praised by both academics and practitioners for its usefulness in understanding an organization’s customer experience. Although academic and managerial literature is replete with CJM articles and many service organizations employ the process, confusion still...